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This version of NSU News has been archived as of February 28, 2019. To search through archived articles, visit nova.edu/search. To access the new version of NSU News, visit news.nova.edu.

This version of SharkBytes has been archived as of February 28, 2019. To search through archived articles, visit nova.edu/search. To access the new version of SharkBytes, visit sharkbytes.nova.edu.

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Division of Public Relations and Marketing Communications
Nova Southeastern University
3301 College Avenue
Fort Lauderdale, Florida 33314-7796

nova.edu/prmc

SharkBytes Archives

Contact

Division of Public Relations and Marketing Communications
Nova Southeastern University
3301 College Avenue
Fort Lauderdale, Florida 33314-7796

(954) 262-5353
(800) 541-6682 x25353
Fax: (954) 262-3954
communications@nova.edu

NSU Leads Training for Bahamas Ministry of Tourism

John Riggs, D.B.A, associate P\professor of Marketing is greeted by Hon. Obie Whilchcombe, Minister of Tourism during the closing ceremony.

John Riggs, D.B.A, associate P\professor of Marketing is greeted by Hon. Obie Whilchcombe, Minister of Tourism during the closing ceremony.

NSU Bahamas regional campus recently hosted staff from the Bahamas Ministry of Tourism offices as they underwent three weeks of intense training to complete a Sales and Marketing Certificate Program designed especially for the ministry in conjunction with NSU faculty. John Riggs, D.B.A, assistant professor of marketing at NSU, conducted the program which was created to achieve Minister of Tourism Obie Wilchcombe’s vision for ministry staff to be prepared to build a foundation in order to achieve the objectives and the goals of the ministry.

Minister Wilchcombe states, “The Ministry of Tourism’s productivity has increased and it has increased because of training. It was evident in the last year and it will continue to improve.” He explained that the ministry is undergoing a transition period and will continue working with NSU to help achieve its goals. It was emphasized that tourism will be the country’s main industry for many years to come; however, it faces stiff competition from other countries in the region.