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This version of NSU News has been archived as of February 28, 2019. To search through archived articles, visit nova.edu/search. To access the new version of NSU News, visit news.nova.edu.

This version of SharkBytes has been archived as of February 28, 2019. To search through archived articles, visit nova.edu/search. To access the new version of SharkBytes, visit sharkbytes.nova.edu.

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Division of Public Relations and Marketing Communications
Nova Southeastern University
3301 College Avenue
Fort Lauderdale, Florida 33314-7796

nova.edu/prmc

SharkBytes Archives

Contact

Division of Public Relations and Marketing Communications
Nova Southeastern University
3301 College Avenue
Fort Lauderdale, Florida 33314-7796

communications@nova.edu

Nine M.B.A. Students Win Scholarships from Target Corporation


Winning Team


The Target Corporation recently sponsored a case study competition for students enrolled in H. Wayne Huizenga School of Business and Entrepreneurship’s Marketing 5017 course (Delivering Superior Customer Value) with Professor Art Weinstein, Ph.D.  Seven teams and 30 students participated in the ten-week project culminating in a 15 minute presentation to Target executives.

The winning team – awarded a $600 scholarship – included Sara Chen, Guilianna Oblitas-Acosta, Georgia Wilmot-Jones, and Yana Young Sang.  Their presentation was entitled “Changing Demographics – Focus on Baby Boomers.”  The second place team consisted of Melissa Brown, Carlos Castillo, Jennifer Dasilva, William Fargiano, and Craig Williams. They earned a $400 award for their presentation “Surfing the Digital Wave.”  MKT 5017 is an important course in the Huizenga Business School’s new M.B.A. program in Marketing.