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This version of SharkBytes has been archived as of February 28, 2019. To search through archived articles, visit nova.edu/search. To access the new version of SharkBytes, visit sharkbytes.nova.edu.

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Division of Public Relations and Marketing Communications
Nova Southeastern University
3301 College Avenue
Fort Lauderdale, Florida 33314-7796


SharkBytes Archives


Division of Public Relations and Marketing Communications
Nova Southeastern University
3301 College Avenue
Fort Lauderdale, Florida 33314-7796

(954) 262-5353
(800) 541-6682 x25353
Fax: (954) 262-3954

NSU to Host Local High School Students for Communication & Entrepreneurship Program

Partnering with a local shop, students will create and market their own ice cream flavor


FORT LAUDERDALE/DAVIE, Fla. – You scream, I scream, we all scream for ice cream!

During National Ice Cream Month this July, local high school students will have the opportunity to make their own ice cream recipe and marketing plan at Nova Southeastern University (NSU). The Department of Writing and Communication at NSU’s College of Arts, Humanities and Social Sciences (CAHSS) is offering a FREE weeklong Ice Cream Entrepreneur Program. The program will run daily from 9 a.m. – noon July 16 to 20 for high school students with an interest in communications, advertising, business, branding and public relations.

Ice Cream

NSU will host local high school students for the Ice Cream Entrepreneurship Program July 16 – 20.

Student teams will spend four days of the week learning how to create and launch a new ice cream flavor in partnership with Yo Mama’s Ice Cream shop of Fort Lauderdale. The program will be held at NSU’s Fort Lauderdale/Davie campus (3301 College Avenue, Davie FL 33314) and on-site at the ice cream shop (901 Sunrise Lane, Fort Lauderdale, FL 33304). On the final day, students will deliver an oral presentation at NSU’s Fort Lauderdale/Davie campus pitching their ice cream flavor and marketing plan to a panel of judges. The winning flavor will have the opportunity to be produced locally by the shop.

CAHSS created the program as a community-led experiential learning opportunity for high school students interested in the field of communications.

“Following the success of last year’s program, we are excited to bring back the Ice Cream Entrepreneurship experience and to teach a new group of students,” said Stephen Andon, Ph.D., Assistant Professor, Department of Writing and Communication from NSU’s CAHSS. “Our goal is to help these highschoolers harness their creative abilities to develop a business plan and exercise their writing and presentation skills.”

Students enrolled in the program will:

  • Receive a certificate upon completion
  • Work with NSU professors and business professionals to develop their product
  • Advance their creative skills in advertising, branding, and oral presentations
  • Practice experiential learning and critical thinking in a college setting

Schools with participating students include:

  • NSU University School
  • Sheridan Technical High School
  • Hollywood Hills High School
  • Sagemont Upper School
  • Atlanta Technical High School
  • American Heritage School
  • J.P. Taravella High School
  • Monsignor Pace High School
  • Doral Academy
  • Cooper City High School
  • Western High School
  • Marjory Stoneman Douglas High School
  • Pompano Beach High School
  • College Academy

For more information about the Ice Cream Entrepreneurship program, please CLICK HERE.


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About Nova Southeastern University (NSU): Located in beautiful Fort Lauderdale, Florida, NSU is ranked among U.S. News & World Report’s Top 200 National Research Universities and is a dynamic, private research university providing high-quality educational and research programs at the undergraduate, graduate, and first-professional degree levels. Established in 1964, NSU now includes 16 colleges, the 215,000-square-foot Center for Collaborative Research, a private JK-12 grade school, the Mailman Segal Center for Human Development with specialists in Autism, the world-class NSU Art Museum Fort Lauderdale, and the Alvin Sherman Library, Research and Information Technology Center, which is Florida’s largest public library. NSU has campuses in Fort Lauderdale, Fort Myers, Jacksonville, Miami, Miramar, Orlando, Palm Beach, and Tampa, Florida, as well as San Juan, Puerto Rico, while maintaining a presence online globally. Classified as a research university with “high research activity” by the Carnegie Foundation for the Advancement of Teaching, NSU is one of only 50 universities nationwide to also be awarded Carnegie’s Community Engagement Classification, and is also the largest private institution in the United States that meets the U.S. Department of Education’s criteria as a Hispanic-serving Institution. For more information, please visit www.nova.edu.


About NSU’s College of Arts, Humanities, and Social Sciences (CAHSS):  The college offers stimulating undergraduate and graduate programs of study that challenge and engage students through inclusive excellence and academic innovation in teaching, scholarship, and community outreach.  A central theme in the college’s doctoral, master’s and baccalaureate programs is the understanding and betterment of human interrelations through multidisciplinary, multi-professional and multicultural perspectives.  CAHSS is also home to the Performing and Visual Arts Series, the Center for Applied Research on Substance Use and Health Disparities, the Family Therapy Clinic, the Writing Center and Campus Diversity Dialogs.  In the course of addressing emergent challenges and complex social issues, our preeminent faculty and alumni build a creative bridge across theory, research, and practice in the social sciences, arts, humanities, and helping professions.  Our commitment to experiential learning and the scholarship of engagement provides our students with opportunities to become reflective scholars, creative artists, ethical practitioners, and skilled professionals.  Please visit cahss.nova.edu for more information.


July 2, 2018

Media Contact:
Tasha Yohan