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Division of Public Relations and Marketing Communications
Nova Southeastern University
3301 College Avenue
Fort Lauderdale, Florida 33314-7796

(954) 262-5353
(800) 541-6682 x25353
Fax: (954) 262-3954
communications@nova.edu

NSU to Host Local High School Students for Communication & Entrepreneurship Program

Ice-Cream

NSU will host local high school students for the Ice Cream Entrepreneurship Program July 16-20.

You scream, I scream, we all scream for ice cream!

During National Ice Cream Month this July, local high school students will have the opportunity to make their own ice cream recipe and marketing plan at Nova Southeastern University (NSU). The Department of Writing and Communication at NSU’s College of Arts, Humanities and Social Sciences (CAHSS) is offering a FREE weeklong Ice Cream Entrepreneur Program. The program will run daily from 9 a.m. – noon July 16 to 20 for high school students with an interest in communications, advertising, business, branding and public relations.

Student teams will spend four days of the week learning how to create and launch a new ice cream flavor in partnership with Yo Mama’s Ice Cream shop of Fort Lauderdale. The program will be held at NSU’s Fort Lauderdale/Davie campus and on-site at the ice cream shop (901 Sunrise Lane, Fort Lauderdale, FL 33304). On the final day, students will deliver an oral presentation at NSU’s Fort Lauderdale/Davie campus pitching their ice cream flavor and marketing plan to a panel of judges. The winning flavor will have the opportunity to be produced locally by the shop.

CAHSS created the program as a community-led experiential learning opportunity for high school students interested in the field of communications.

“Following the success of last year’s program, we are excited to bring back the Ice Cream Entrepreneurship experience and to teach a new group of students,” said Stephen Andon, Ph.D., Assistant Professor, Department of Writing and Communication from NSU’s CAHSS. “Our goal is to help these high schoolers harness their creative abilities to develop a business plan and exercise their writing and presentation skills.”

Students enrolled in the program will:

Receive a certificate upon completion
Work with NSU professors and business professionals to develop their product
Advance their creative skills in advertising, branding, and oral presentations
Practice experiential learning and critical thinking in a college setting
Eat ice cream with University VIPs and local entrepreneurs at the program’s conclusion

Schools with participating students include:

NSU University School
Sheridan Technical High School
Hollywood Hills High School
Sagemont Upper School
Atlanta Technical High School
American Heritage School
J.P. Taravella High School
Monsignor Pace High School
Doral Academy
Cooper City High School
Western High School
Marjory Stoneman Douglas High School
Pompano Beach High School
College Academy

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For more information about the Ice Cream Entrepreneurship program, please CLICK HERE.